• Date
    28th February at 06:30pm
  • Venue
    Barbican, Silk St, Barbican EC2Y 8DS
  • Host
    Welsh Sports Association
  • Category

Investment in Welsh Sport

The Welsh Sports Association invites those with an interest in Welsh sport to attend an evening reception, at the Barbican Centre, as part of Wales Week London.

The drinks reception will start at 18.30 on the 28th February 2022, before a showpiece panel discussion on ‘Investment in Welsh Sport’.

Our superb panel includes:

  • Richard Davies - international sport, media and entertainment rights expert
  • Dylan Pugh - Managing Director of Sports Industry Group
  • Noel Mooney - CEO, Football Association of Wales
  • Victoria Ward - CEO, Welsh Sports Association

Within the discussion, our panellists will be predominantly focusing on the following topics:

  • Rights-holders and commercial partners must innovate to remain relevant in a changing media and consumer landscape.
  • Sponsorships must evolve from mere badging exercises, there should be purpose and social impact through sport sponsorship.
  • Financing grassroots facilities, sponsorship, development costs are essential to growing sport.
  • Philanthropic investment will only come when sport starts to identify as being a good cause.

The discussion and Q&A will be chaired by former international squash player, Adrian Davies.

The event will be relevant to all those involved in Welsh sport – from those at the very top, to those at grassroots level.

If you take an interest in Welsh sport then this event is for you - we look forward to seeing you there.